Steep declines in business technology investment during the first quarter have prompted Forrester Research to issue a more pessimistic outlook for 2009 IT spending. The research house now expects a 10.6 percent decline in global tech purchases by businesses and governments (as measured in U.S. dollars), compared with the [...]

News about the media industry: Google Makes a Case That It Isn’t So Big (NYT) “Google has begun this public-relations offensive because it is in the midst of a treacherous rite of passage for powerful technology companies — regulators are intensely scrutinizing its every move, as they once did with AT&T, I.B.M., Intel and Microsoft,” writes Miguel [...]

Convincing marketers to try a new type of Internet ad format isn’t easy, especially during a time when ad budgets are getting cut. But Meebo has come up with a novel way to entice advertisers to take the plunge: the company will guarantee that Web surfers spend at least 30 seconds interacting with ads that run [...]

(Adds comment from Twitter co-founder)  With Google long-seen as the undisputed leader in Web search, it was interesting to see research showing Microsoft winning some market share with its new Bing search engine, in research from Internet data firm StatCounter. But, the fact that Google’s tiny market share decline in U.S. Web searches to 78.48 percent from [...]

On Tuesday, a panel hosted by Reuters and the Society of American Business Editors and Writers discussed the state of the media industry and the challenges it faces from consumers demanding information in new and different ways. How could the industry transform its newsrooms to thrive in this culture? Chrystia Freeland of the Financial Times said the [...]